Premium Infographics

• 1. Introduction
• 2. Research
  • a. Finding the Right Concept
  • b. Cultivating Authority
  • c. Knowing Your Audience
• 3. Building the Work Order
  • a. Specific Research
  • b. Data Organization
  • c. Distinguishing Visuals from Text
  • d. Example
  • e. Attribution
• 4. Instructographics
• 5. Infographic Design
  • a. Avoid Clutter
  • b. Break Up the Sections
  • c. Find a Color Scheme That Pops
  • d. Use Fonts that are Easy to Read
• 6. Promotion and Outreach
  • a. Pitch Lists
    • i. Google
    • ii. Visual.ly
    • iii. Google Images
  • b. Blogger Outreach
    • i. Give it a Personal Touch
    • ii. Make it easy to Understand
    • iii. Be familiar with the Target Site
    • iv. Pitch with Incentive
• 7. Social Media Amplification
• 8. Repurposing Your Infographic Content
  • a. Animations
  • b. Presentations
  • c. Ebooks
• 9. Tracking Metrics and KPIs

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